Money spent on restaurant food has increased due to rising median disposable income. Remarkably, takeout and delivery requests account for a greater percentage of that expense than orders for dine-in service. Convenience here could be a factor in addition to the cost. Having food delivered to their residences or places of business is comforting for many people.
Nowadays’ fierce competition makes running a restaurant business a challenging task. It is made worse by the exponential number of online orders and related third-party food delivery services, toward which eateries are required to pay a significant royalty.
Restaurants must provide a simple and practical way for customers to order direct delivery if they want to compete. With the advent of the pandemic and the takeover of dining services by small orders, the demand for efficient order-taking services has proven even more critical in recent years. Order-taking services similar to a pizza call centre can provide eateries with the much-required assistance they may need to speed up operations.
We’ll now delve into the advantages of using an outsourced provider to take orders.
When business is brisk, handling phone orders and catering to dine-in clients in the eateries can be challenging. You may either keep the dine-in customers queuing up for service or leave the phone unanswered if you don’t have a staff member specifically assigned to handle phone orders. Trying to balance both tasks frequently results in an unpleasant experience for all of your consumers, which might cause them to move on to the next best alternative. Not only that, but you might not even be aware of how much money you could be losing through lost orders as a result of ignored or clumsily managed calls. By using external order-taking services, this issue can be remedied rapidly.
Your personnel may likely struggle to understand a customer’s order specifics when taking orders inside the eatery at the host table or lounge. This, in turn, may result in errors while recording the order, resulting in a disgruntled consumer, lost sales, and a damaged reputation that could spread rapidly. Agents for outsourcing support solutions are professionally educated to take down accurate order data and communicate the correct order details to the restaurants while working in a professional environment. To provide a positive client experience, these agents must undergo extensive training before they can begin answering calls. This training includes becoming familiar with the menu and USP of each restaurant’s food. Given their limited bandwidth and resources, most eateries cannot perform this.
The call centre representatives engaged by third-party order-taking services go that extra mile to provide cordial communication with the customers. They have a groomed lexicon and appropriate conversational manners. With the consumer’s approval, they provide knowledgeable responses regarding the menu items and advise the customers on complementary add-on options. Implementing customer service outsourcing solutions has been noted to increase average order size and total order volume, often by a significant percentage.
Internal hiring, training, and maintenance of phone order takers of the same standard might require a substantial financial and time commitment. You may eliminate all of your overhead costs by using outsourced services. Additionally, you reduced a substantial portion of the floor space that would have been devoted to such agents in your retail layout. Beyond everything, most order processing outsourcing firms are adaptable and can quickly scale up or down in response to your evolving business needs. If you require multilingual support services in addition to an English call centre for your phone order taking, there are several third-party providers.
A crucial aspect of building the brand identity is responding to genuine customer feedback. Restaurants must therefore pay close attention to customer input and make adjustments as necessary to meet their needs. In this instance, outsourced order-taking solutions actively address and control the reviews in real time. Positive feedback is immediately shared with the audience, and unfavourable reviews are addressed quickly. This enables the eatery brand to truly comprehend the areas needing improvement and be aware of their services’ unique advantages.
Taking phone orders becomes vastly more complicated if your business has multiple branches. Giving customers a consistent experience throughout sites can be difficult. Customers also experience inconvenience since they may frequently dial the incorrect number and require assistance for redirection, which adds to the hassle. With outsourced order-taking solutions, calls from multiple branch locations may be forwarded to the same team, ensuring that your clients receive the same level of amiable and competent assistance regardless of where they ring from.
A food order-taking system can help you streamline your processes and enhance your earnings dramatically. It’s a rising trend that many eateries are embracing. If you believe your business relies heavily on phone orders, engaging an order-taking service can be beneficial.